{"id":20787,"date":"2022-09-28T19:21:55","date_gmt":"2022-09-28T18:21:55","guid":{"rendered":"http:\/\/healthmedicinet.com\/business\/salesforces-marc-benioff-and-bret-taylor-the-latest-co-ceo-trial\/"},"modified":"2022-09-28T19:21:55","modified_gmt":"2022-09-28T18:21:55","slug":"salesforces-marc-benioff-and-bret-taylor-the-latest-co-ceo-trial","status":"publish","type":"post","link":"https:\/\/healthmedicinet.com\/business\/salesforces-marc-benioff-and-bret-taylor-the-latest-co-ceo-trial\/","title":{"rendered":"Salesforce’s Marc Benioff and Bret Taylor the latest co-CEO trial"},"content":{"rendered":"
\n

Co-CEOs a trend<\/h3>\n

A man with a watch knows what time it is, but a man with two watches is never sure, says the old American aphorism.<\/p>\n

Co-CEOs can sometimes work well together. Broadly speaking, the typical arrangement puts one in charge of product or content and the other in charge of operations. When these duos work out, there is some evidence<\/a> that two CEOs can yield better returns for stockholders than sole-CEO companies despite the two large salaries on the books.<\/p>\n

\n<\/blockquote>\n

Outside of tech, successful co-CEOs run Gensler, the largest U.S. architecture firm in terms of revenue. Prior to its acquisition In the tech world, HR software giant Workday has had co-CEOs<\/a> since 2020, and DevOps stalwart Atlassian<\/a>‘s co-founders have been co-CEOs for 20 years. Streaming giant Netflix has co-CEOs<\/a>, too. Oracle’s two CEOs worked for five years until co-CEO Mark Hurd passed away<\/a> in 2018.<\/p>\n

But tech co-CEOs don’t always get along, and a committee of two can slow decision-making<\/a>. SAP infamously tried it twice and failed<\/a>. In 2018, Salesforce paired Benioff with co-CEO Keith Block, a former Oracle executive. It lasted 18 months, and Block left at the beginning of the pandemic. Taylor was elevated to co-CEO in November 2021.<\/p>\n

Salesforce has a lot of things working in its favor this time, said Rebecca Wettemann, principal at Valoir, an independent research firm. One, Taylor’s been a tech CEO before. Two, Benioff — the senior CEO — has other interests, such as his social and environmental causes and owning Time<\/em> magazine. He’s willing to let Taylor take the reins of running Salesforce day to day.<\/p>\n

“One of the reasons why [the co-CEO arrangement] fails is ego — the CEO brings on the co-CEO but can’t let go and still has to be the No. 1,” Wettemann said. “I think what we’ve seen with Marc is being able to say, ‘I’m going to put Bret front and center and let him actually lead.'”<\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"

Co-CEOs a trend A man with a watch knows what time it is, but a man with two watches is never sure, says the old American aphorism. Co-CEOs can sometimes work well together. Broadly speaking, the typical arrangement puts one in charge of product or content and the other in charge of operations. When these […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-20787","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/posts\/20787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/comments?post=20787"}],"version-history":[{"count":0,"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/posts\/20787\/revisions"}],"wp:attachment":[{"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/media?parent=20787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/categories?post=20787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/healthmedicinet.com\/business\/wp-json\/wp\/v2\/tags?post=20787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}