Weight Watchers Implies Fat Women Don’t Enjoy Having Sex Because They’re Fat

Fat women don’t like sex… that is, as far as Weight Watchers is concerned. 

A Weight Watchers campaign called Weight Watchers Black chose a rather offensive approach to recruiting more customers. The campaign, which the company told HuffPost it plans to discontinue due to its offensive nature, was developed by Weight Watchers Australia for the Australian and New Zealand audience. 

On Oct. 13, the Guardian Australia’s Bridie Jabour tweeted a photo of a PR package she received from Weight Watchers that included a “mood light” to use while having sex. 

“If you’ve ever felt self-conscious in the sack you’re not alone ? we’ve heard that more than half of women have avoided sex because they were worried about how they look,” the accompanying pamphlet reads. The “mood light” is designed to give women “a little boost in the bedroom (a PG sex toy, if you will).” 

Jabour was, of course, a bit turned off, tweeting the photo with the caption: “How many people thought this was an okay idea before it arrived on my desk as a piece of PR?”