You Have To See These Stunning Photos Of Maybelline’s First Male Brand Ambassador

A video posted by Manny Gutierrez (@mannymua733) on Jan 3, 2017 at 6:01pm PST

Manny, whose Insta-slogan is “I think boys deserve just as much cosmetic recognition,” has three million followers on Instagram and a massive following on Youtube, where he regularly posts tutorials. Manny calls himself a “boy beauty vlogger,” writing in his Youtube profile that he believes “makeup is genderless and has no rules.”

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Manny appears in Maybelline’s “That Boss Life” campaign for the brand’s Big Shot mascara with fellow Instagram star Shayla Mitchell. Check it out here:

Manny’s looks are no joke—this guy knows his makeup. Here’s proof:

A photo posted by Manny Gutierrez (@mannymua733) on Dec 29, 2016 at 7:21pm PST

A photo posted by Manny Gutierrez (@mannymua733) on Dec 26, 2016 at 1:02pm PST

A photo posted by Manny Gutierrez (@mannymua733) on Nov 27, 2016 at 1:09pm PST

Congrats, Manny!