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7 key benefits of AI for business

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4. Better customer service

Delivering a positive customer experience has become the price of doing business, said Seth Earley, author of The AI-Powered Enterprise and CEO of Earley Information Science.

“We’re trying to embody everything we know about the customer, the customer’s needs, our solutions and the competition and then present to the customer what they need when they need it,” Earley said. “If we had a salesperson who could do that for everyone, that would be great, but we don’t.”

AI, however, can do all that and more, leading to more customized and personalized interactions between organizations and each individual customer.

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